Russian TV Series Scenes Used to Promote New Game "Dinozavre"

A new mobile and computer game, "Dinozavre," is being promoted using scenes from a popular Russian TV series. The short video advertisement features snippets of dialogue between prisoners, showcasing a blend of humor and intrigue to attract viewers. The advertisement's strategy highlights the game's accessibility on both mobile and computer platforms. While the video itself is brief, it raises questions about the effectiveness of using established media content to promote new products, and its potential impact on the TV series' viewership. One of the characters in the video states, "They're chasing me," adding a layer of suspense that might pique interest in both the game and the show. The video's success in generating views and engagement will be a key indicator of the effectiveness of this promotional strategy.