Belarusian Hardware Store Navigates Import Competition

In Brest, Belarus, a small hardware store owner faces the challenges of competing with cheaper imports from China. A recent customer interaction highlighted the price difference between Belarusian-made and Chinese self-tapping screws. "The customer said it was too expensive," explains the store owner in a short video. "But I explained the difference in quality. Our screws are much stronger and last longer." This exemplifies the difficulties faced by local businesses in maintaining competitiveness. While some customers prioritize price, others value quality and durability, creating a complex market dynamic for local producers.