Ghanaian Music Promoter Uses TikTok to Boost Business

Accra, Ghana - May 29, 2025 - Ananzo Official, a Ghanaian music promoter, is leveraging TikTok to reach a wider audience and promote his services. His recent video, which features a catchy song and dance, has amassed over 120,000 views in less than 24 hours. The video incorporates popular hashtags targeting both Ghanaian and Nigerian audiences, suggesting a strategic approach to expanding his client base. "I'm using TikTok to connect with artists and labels directly," Ananzo said in a brief interview. "It's a powerful platform for reaching potential clients and showcasing my work." The video's success highlights the increasing use of social media for business promotion in Ghana. Ananzo's innovative use of TikTok demonstrates the potential of social media marketing for music promoters in the region.