One Man's Take on 'Performative Male': Matcha, Tote Bags, and Authenticity

A recent social media video by user Anderson Lin has sparked discussion around the evolving lexicon of modern identity, specifically the term "performative male." In the video, uploaded on July 24, 2025, Lin, walking through a city street, directly addresses the camera, questioning the origins of this phrase in contemporary vocabulary. Lin expressed frustration with the term, stating, "who tf invented 'performative male' into 2025 vocabulary." He further asserted his personal lifestyle choices, which include enjoying matcha and carrying a tote bag, are not new or performative. "Let me enjoy my matcha and my tote bag," he remarked, adding, "I've been doing this since 2020." Lin concluded the brief video by showcasing his strawberry matcha drink before heading to work.

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3 days ago

What Is A 'Performative Male?' Memes About Guys Being 'Performative' With Match…

Dudes are being called "performative" now more than ever, but only if they're caught drinking matcha, rocking a Labubu keychain or listening to Clair…