Dragons Over Colca Canyon? Viral News Report Promotes 'How to Train Your Dragon'

Peruvian News Outlet Uses CGI Dragons to Promote 'How to Train Your Dragon' Movie; Pre-Sales Begin May 28th. Arequipa, Peru – A recent news report by ATV.PE has gone viral, showcasing what appears to be dragons flying over the Colca Canyon. The report, presented by a news anchor, uses computer-generated imagery (CGI) of dragons from the upcoming movie "How to Train Your Dragon." The anchor states, "Dragons flying over the Colca Canyon? It's REAL!" The video cleverly intertwines a seemingly fantastical event with the movie's promotion, announcing that pre-sales for "How to Train Your Dragon" started on May 28th. The creative marketing strategy has attracted significant online attention, highlighting the potential of viral news in promoting film releases. The video's success showcases how unusual visuals and a connection to popular culture can generate significant media buzz.