Champions League Trophy: A History of Wins and Keepers

The Champions League trophy: Who gets to keep it? For decades, the coveted Champions League trophy was a prize that some teams got to keep. Teams like Real Madrid, Ajax, and Bayern Munich held onto the original trophy after winning it multiple times, specifically five times or three years in a row. AC Milan and Liverpool also joined this exclusive club. However, in 2008, the rules changed. Now, UEFA owns the trophy, and winning teams receive a replica instead. But the tradition of celebrating multiple victories lives on, with winning teams now receiving a badge of honor to mark their achievement. "Now clubs receive a badge of honour if they win five Champions League titles, or three in a row," explains the presenter in the BBC Sport video. This change ensures the trophy's preservation while still recognizing the remarkable achievements of consistently successful clubs.