Cleaning Videos Take Over TikTok: ASMR and the Rise of Satisfying Content

Cleaning trends on TikTok: a new form of ASMR? TikTok has become a platform for many trends, and cleaning videos have gained significant popularity. These videos, often set to trending music, show the satisfying process of cleaning various household items. One such video, by Christy’s CleanTok, features a POV shot of cleaning a shower, toilet, and kitchen appliances. The video's success highlights the appeal of ASMR-like cleaning content. While the video itself is short, it exemplifies a broader trend of cleaning content gaining traction on the platform. The use of trending audio and visual appeal allows these videos to resonate with a large audience, suggesting a potential shift in how people engage with cleaning and home organization.