We linked up with Mercedes-Benz and Gustaf Westman for their new collab on the new Mercedes-Benz CLA - Culted
We headed down to London’s Protein Studios, to check out Mercedes-Benz’s new collaboration with Stockholm-based artist Gustaf Westman.
Gustaf Westman and Mercedes-Benz unveil whimsical pop-up park in London. London, England – May 23, 2025 – Designer Gustaf Westman has partnered with Mercedes-Benz to create a unique pop-up experience in London: Gustaf Westman Park. The park is a playful recreation of Westman's Stockholm apartment, featuring oversized, brightly colored furniture and a pink Mercedes-Benz with a built-in picnic table. "The first thing you're going to see when you come here is an exact copy of my apartment in Stockholm," Westman explains in the video tour. The park also includes a croquet area and other interactive elements. The collaboration highlights the intersection of art, design, and automotive innovation, offering a unique and engaging experience for visitors. The pop-up park is a testament to creativity and collaboration, blending playful design with luxury branding.
We headed down to London’s Protein Studios, to check out Mercedes-Benz’s new collaboration with Stockholm-based artist Gustaf Westman.