Florette's Green Dilemma: Sustainability and the Plastic Salad Bag

Spanish Salad Producer Florette Faces Packaging Challenge: Florette, a leading Spanish salad producer based in Milagro, Navarra, produces over 12 million bags of salad annually. The company boasts of its commitment to sustainability, using 100% renewable energy and reducing water consumption. However, the reliance on plastic packaging remains a significant hurdle. "There's a big shift towards cardboard," explains Sonia Muro, Florette's Sustainability Manager, "but it's not the best solution. It's soft and doesn't always hold up." Florette's dedication to sustainability is evident in its production process, which takes less than 24 hours from harvest to packaging. Despite this efficiency, the question of plastic-free packaging remains a challenge for the company and the broader food industry.