Ibadan Entrepreneur's Smart Sales Strategy: Nationwide Delivery, No Payment on Delivery

Ibadan's Thriving Market: A Look at Small Businesses and E-commerce In the bustling city of Ibadan, Nigeria, entrepreneurs are finding innovative ways to reach customers. One such example is DUPSY interiors, a home goods store that leverages social media for sales. Their recent video showcases a popular food storage container set, priced at 12,000 Naira, with nationwide delivery and no payment on delivery. "We deliver nationwide," states the vendor in the video, highlighting the convenience offered to customers. This approach reflects a broader trend of small businesses in Ibadan using digital platforms to expand their reach beyond the local market. The success of DUPSY interiors demonstrates the potential of e-commerce for small businesses in Nigeria, contributing to economic growth and providing employment opportunities.