TikTok Users Discover Screen-Changing Effect Linked to "28 Years Later" Movie Promotion

A recent trend on the popular social media platform TikTok has users reporting a peculiar visual effect when searching for "28 years later." According to numerous accounts, including a video demonstration by content creator @evenmorebrandonspam, typing this phrase into the TikTok search bar causes the entire screen to turn gray. The phenomenon appears to be linked to an official promotional campaign for the upcoming film "28 Years Later." Beyond the screen alteration, the search results page also directs users to a section where they can unlock exclusive profile frames by participating in challenges that involve creating and posting videos related to the movie using the hashtag #28yearslater. This initiative seems designed to engage the TikTok community and generate buzz for the film's release.