Scottish Comedian's Cumber's Pie Advert Takes TikTok by Storm

Scottish Comedian's TikTok Advert for Cumber's Pies Goes Viral Glasgow, Scotland – A recent TikTok video featuring clips from the popular Scottish comedy show Burnistoun has become a viral sensation, attracting thousands of views. The video, created by well-known businessman and philanthropist Frank Khalid OBE (@frankkhaliduk), is a clever advertisement for Cumber's Pies. The ad uses humor and nostalgia to connect with viewers. "When I think delicious pies, I think Cumber's," says one of the actors in the Burnistoun clip featured in the video, highlighting the brand's strong association with quality and tradition. The video's success demonstrates the power of using familiar and beloved cultural references in advertising campaigns. Khalid's strategic use of humor and nostalgia in this short video showcases a successful marketing approach. The video's popularity also underscores the enduring appeal of Scottish comedy and the strong connection many Scots have with traditional foods like pies.