San Diego Makeup Artist's 'No Filter' Glowy Routine Goes Viral

San Diego Makeup Artist Shares Glowy Routine, Emphasizing Natural Beauty In a recent video posted on social media, San Diego-based makeup artist Emily Guzman, known online as hey.its_em, demonstrated a simple glowy makeup routine. What sets this tutorial apart is its emphasis on achieving a radiant look without the use of beauty filters. The short, 56-second video quickly guides viewers through the process using various products. The video has gained popularity, showcasing the increasing interest in natural beauty trends. "I wanted to show people that you can achieve a glowy look without relying on filters," Guzman stated in an interview. Her video highlights the importance of proper skincare and product application for a natural and radiant appearance. Guzman's demonstration shows that achieving a flawless look doesn't always require heavy makeup or digital enhancements. The video's popularity reflects a growing movement towards embracing natural beauty and authenticity in the online beauty community.