
South Korea's Top Burger Chain Is Opening In The US, But What Makes It Stand Ou…
On August 14, 2025, Lotteria, South Korea's top burger chain, opened its first store in Orange County, California.
Fullerton, CA – Lotteria, South Korea's leading burger chain, has officially opened its first U.S. flagship store in Fullerton, California. The highly anticipated opening took place on August 14th, drawing significant attention from local food enthusiasts eager to experience the popular Korean fast-food brand.The new establishment offers a diverse menu that includes signature items such as the sweet and savory Bulgogi Burger, the crispy Shrimp Burger, and the innovative Bibim Rice Burger, which features rice buns. Also available are their interactive Shake It Fries, customizable with cheese or onion seasoning, as well as savory Bulgogi Bowls and Fried Chicken. For dessert, customers can enjoy the refreshing Cup Bingsu.A local food influencer, Esther Huang (@huangryfoodie), provided an early look at the restaurant and its offerings, showcasing the unique twists on classic fast-food items. The grand opening event on August 14th included special promotions for the first 200 customers, offering exclusive Lotteria merchandise. The arrival of Lotteria marks a significant expansion for the brand into the American market, bringing a taste of Korean fast-food culture to Southern California.
On August 14, 2025, Lotteria, South Korea's top burger chain, opened its first store in Orange County, California.