Green Mascara Trend Takes Off Thanks to Viral Review

Lyon, France – May 30, 2025 – A new beauty trend is sweeping social media, thanks to a viral video review of Maybelline's latest mascara. Beauty influencer Jam 🍒 (@jamkeup) posted a video showcasing the brand's new green Sky High mascara, generating considerable buzz among her followers. In the video, Jam describes the mascara's unique color, stating, "J'ai jamais vu de ma vie un mascara vert!" (I've never seen a green mascara in my life!). The video's popularity highlights the growing interest in unique cosmetic products and the power of social media influencers in shaping consumer trends. The positive reception of the green mascara suggests a potential shift in the market towards bolder color choices in cosmetics.