Local Woman Uses TikTok Views to Fund New Car

Dalton, GA, June 9, 2025 -- Local resident Jessica Higgs is using the power of social media to fund a new car. Her current vehicle, a 21-year-old Toyota, has a hole in the floorboard. "It's time to get him a bestie," Higgs says of her aging car, affectionately nicknamed Stacks. Higgs has launched a fundraising campaign on GoFundMe and is also using TikTok views to boost her efforts. She's created a series of videos documenting her progress, thanking viewers for their support. "You guys are awesome," she shares in one video. Higgs's story highlights the challenges many face in affording reliable transportation and the innovative ways people utilize social media platforms.