Four-Minute Face: Connecticut Woman's Speedy Makeup Routine Goes Viral

A Connecticut woman, Jules Pomphrett, has become a minor social media sensation with her four-minute makeup routine. The video, posted on May 18th, 2025, shows Pomphrett applying makeup using products from It Cosmetics and Tarte. In the video, Pomphrett states, "My biggest flex is that I can do my makeup in 4 mins." The video's popularity is noteworthy, given its relatively short duration and simple approach. It highlights the growing interest in quick and efficient beauty solutions. The video has already garnered hundreds of views and several likes and comments, suggesting a potential audience for similar content.