
Her Campus
When did running become the new social status symbol?
More than just exercise, running has evolved into a lifestyle trend, shaped by aesthetics, discipline, and digital performance.
A duo of runners, Julian Londoño and Ivanna Velilla, recently shared their early morning running challenge, completing 9 kilometers before dawn. The video, uploaded on June 14, 2025, captures their journey starting at 5 AM, marking 0 km, and transitioning to 6 AM, where they are seen smiling and posing after achieving their 9 km goal. The short clip, part of a popular online trend, highlights their dedication to fitness.
More than just exercise, running has evolved into a lifestyle trend, shaped by aesthetics, discipline, and digital performance.