Viral Video Boosts Mexican Cooking Show's Popularity

Mexico City, May 28, 2025 – A short video featuring two women playfully anticipating dishes on the popular Mexican cooking show "Hoy Soy El Chef" has gone viral. The video, uploaded by Karime Pindter, uses comedic timing and repetition to highlight their excitement. The women's enthusiastic reactions, coupled with the use of a large teddy bear, have resonated with viewers, leading to a significant increase in views and engagement. "We're so excited to cook!" one of the women exclaims in the video, perfectly capturing the playful energy. The video's success illustrates the power of short, engaging content in promoting television programs and engaging audiences. The show's producers are already seeing a surge in viewership, demonstrating the effectiveness of such viral marketing strategies.