TikTok Makeup Trend: The 'Youthful Blush' Technique Taking Over

Beauty influencer Katiejanehughes recently shared a tutorial demonstrating a unique blush application technique on TikTok. The video, which has garnered over 1.5 million views, showcases Hughes using a cream blush from Yves Saint Laurent, applying it with a primed brush in a stippling motion. She focuses on the upper cheeks and blends towards the nose, creating a youthful, sun-kissed effect. "Lifting the blush is more youthful," Hughes explains in the video, adding that this method creates a "juicy youthful" look. The tutorial's simplicity and effectiveness have resonated with viewers, generating substantial engagement. The video concludes with Hughes adding subtle freckles for an enhanced effect, demonstrating a complete, easily replicable makeup look.

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