Billboard
Every Remix of Kehlani’s ‘Folded,’ Ranked: Brandy, Ne-Yo, Toni Braxton & More
Read Billboard's full ranking of every new remix from Kehlani's Folded Homage Pack, featuring Brandy, Ne-Yo, Toni Braxton, Mario, Tank & Jojo.
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Kehlani's Latest Teaser Ignites Fan Excitement for Upcoming Release
Kehlani Builds Anticipation for New Music with Engaging Social Media Teaser. Oakland, CA – Acclaimed R&B artist Kehlani has once again captivated her fanbase, this time through a viral social media video teasing an upcoming musical release. Uploaded on October 18, 2025, the vertical format clip features the singer lip-syncing passionately to an unreleased track from the driver's seat of a car. The video, which has garnered over two million views and more than 446,000 likes, underscores the artist's continued ability to connect with her audience through authentic, personal content. This strategic use of social media platforms like TikTok allows artists to create direct engagement and generate significant buzz ahead of formal releases. The short video, captioned "whew i cannot wait for this one. #newmusic," includes an on-screen text overlay stating, "i know you're still Folding your clothes but DAMN." This provocative phrase, combined with Kehlani's expressive facial movements and emphatic hand gestures, strongly suggests a song exploring themes of relationship complexities, emotional neglect, or a powerful personal realization. Fans have quickly responded to the teaser, generating over 5,700 comments and 17,000 shares, indicating significant excitement and speculation about the new material. The high level of interaction highlights the effectiveness of this informal promotional approach in today's digital music landscape. While the video offers only a brief glimpse of the new song, it effectively serves as a powerful promotional tool, creating a sense of intimacy and anticipation. Kehlani's direct gaze into the camera and her emotive performance draw viewers into the narrative of the track, making them feel personally connected to the artist's journey. This approach aligns perfectly with modern music marketing strategies, where artists leverage platforms like TikTok to cultivate organic buzz and foster direct interaction with their listeners. The immediate success of this teaser further solidifies Kehlani's strong online presence and her talent for generating widespread interest and discussion ahead of a full release, demonstrating her mastery of digital engagement.
