Short, Engaging Videos Boost Sales for Small Businesses

While this video is primarily an advertisement, a short news item could be created focusing on the success of small online businesses using social media marketing. The article could mention the video as an example of a concise and effective ad campaign. For example, it could include a quote like: "We're seeing a huge increase in sales thanks to short, engaging videos like this one," says the business owner. The article could also discuss the broader trend of using short-form video for e-commerce. This would provide a more newsworthy angle than simply reporting on the underwear itself.