Ligue 1 McDonald's uses animation to hype up Champions League Final

The Champions League final between Paris Saint-Germain and Inter Milan is generating excitement, and brands are finding creative ways to engage fans. Ligue 1 McDonald's launched a short, animated video featuring cartoon versions of the opposing goalkeepers, Gianluigi Donnarumma and Yann Sommer. The video showcases the goalkeepers in humorous situations, such as cooking and dancing, set to catchy music. This lighthearted approach aims to build anticipation for the match. "It's a fun way to connect with football fans," said a representative from Ligue 1 McDonald's. The video's success on TikTok, with thousands of views and hundreds of shares, demonstrates the effectiveness of creative marketing in the digital age. This innovative approach highlights the potential for brands to leverage popular platforms to connect with their audience in a memorable way, proving that even seemingly simple promotional videos can have a significant impact.