TikTok Views Don't Matter: This Strategy Gets Clients

TikTok Strategist Reveals the Secret to Client Acquisition: Impact Trumps Views In today's digital landscape, the quest for viral success on platforms like TikTok often overshadows the fundamental goal of achieving business objectives. Maresa Friedman, a seasoned business strategist, challenges this conventional wisdom, asserting that the impact of content holds more weight than its view count. In a recent TikTok video, Friedman shared her experience, revealing that despite receiving only 200-300 views on some videos, she consistently receives 5-6 client inquiries per month. "It isn't that hard to get clients off TikTok," she stated, emphasizing the importance of strategic content creation. This approach, she explains, focuses on creating content that resonates deeply with the target audience, triggering action and generating valuable leads, rather than chasing fleeting viral fame. Friedman's advice serves as a valuable reminder for businesses and content creators alike to prioritize the quality and impact of their content over superficial metrics.