Orlen's Unexpected LEGO Legacy: A Formula 1 Sponsorship That Endures

Orlen's Legacy Lives On: A LEGO Formula 1 Car Still Bears the Polish Company's Branding Poland – A seemingly insignificant detail on a children's toy has sparked online interest. A LEGO Formula 1 car, released before Orlen ended its sponsorship of the team, continues to feature the Polish oil company's logo. This has generated discussion among collectors and enthusiasts online. "Orlen may have withdrawn its sponsorship, but its presence on this LEGO model serves as a reminder of its past involvement in Formula 1," explained Mateusz Madejski, a Business Insider Polska journalist, in a recent video. The video shows the LEGO car in detail, highlighting the Orlen logo on the front and side. The video has quickly gained traction, demonstrating public curiosity about the intersection of sports sponsorships and popular culture. The unexpected longevity of the Orlen branding on this collectible item underscores the lasting impact of corporate partnerships in Formula 1 and beyond. This seemingly small detail offers a unique perspective on the dynamics of corporate sponsorships and their sometimes surprising legacies.