Mom Content Creator Shares Her Secret to Social Media Success

Social media strategies for moms are always a hot topic. Mikaela Dieppa, a mother and content creator from the US, recently shared her insights on optimizing posting times for increased engagement. Dieppa, who has been creating content for four years, dismisses the importance of specific daily times, stating, "I do not think the time of day really matters." Instead, she emphasizes the value of aligning content with its natural context. For example, she suggests posting content about nighttime routines during the evening hours to target a relevant audience. Her content planning method involves noting ideas as they arise and recording videos during her baby's naps. This approach allows her to maintain a consistent posting schedule while managing motherhood. Dieppa's advice highlights a practical approach to content creation, emphasizing relevance and consistency over strict scheduling.