Belarusian Clothing Store Uses Short Videos to Boost Sales

Grodno, Belarus - May 27, 2025 - A local Belarusian online clothing store, Одежда Беларусь, is using short video advertisements on social media to promote its products. The store, which operates under the account moda_belarus04, highlights low prices and convenient delivery options through Belpochta and Europochta. The videos feature a montage of women's clothing, each item clearly priced in Belarusian rubles. "We aim to provide affordable and stylish clothing options to women across Belarus," said a representative of Одежда Беларусь. The store's marketing strategy leverages the popularity of short-form video content to reach a wider audience.