Belarusian Online Store Uses TikTok to Promote Affordable Minnie Mouse Children's Clothing

MINSK, BELARUS — A Belarusian online retailer, "Одежда Беларусь низкие цены," is promoting a new line of children's clothing featuring Minnie Mouse. The sets, available in various colors and sizes (98-122 cm), are priced affordably at 25 rubles. The retailer utilizes TikTok to reach its target audience. While the video itself is short, it highlights the affordability and appeal of the clothing to parents. The use of popular music in the background adds to the advertisement's effectiveness. This demonstrates a growing trend of Belarusian businesses leveraging social media for marketing.