The Sun
Lidl's new retro kitchen range looks just like Smeg - but is over £100 cheaper
LIDL shoppers can kit out their kitchens with matching appliances without breaking the bank. This new retro range has even been compared to the Smeg …
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Lidl's Beloved Retro Kitchen Appliances Return: Affordable Style for Every Home
Lidl Stores Across Germany Reintroduce Popular Retro Kitchen Appliances Amid High Demand. Berlin, Germany – Lidl supermarkets across Germany have once again brought back their highly anticipated range of retro-style kitchen appliances, affectionately dubbed "SMEG-Dupes" by a growing legion of enthusiastic consumers. This collection, prominently featuring elegantly designed cream-colored kettles and matching toasters, has consistently captured public attention due to its remarkable aesthetic appeal combined with an accessible price point. Influential social media personality Jules, known for her engaging interior design and slow living content under the handle 'ohjules_', recently created a video highlighting the return of these popular products. In her post, Jules expressed her unwavering satisfaction with her own set, which she acquired during a previous sale last year. "My appliances are from last year, and I am totally satisfied. The toaster and kettle look so aesthetic and already give the kitchen an optical upgrade," Jules affirmed, underscoring their enduring quality and visual impact. The strategic reintroduction of these items by Lidl directly addresses a significant and expanding consumer demand for stylish, yet budget-friendly, home goods. This allows individuals to effortlessly achieve a sophisticated, high-end kitchen aesthetic without the prohibitive cost typically associated with premium brands. The popularity of these "dupes" is indicative of a broader market trend towards accessible design and the widely embraced "clean girl aesthetic" that currently dominates contemporary home decor and lifestyle circles. Given the rapid sell-out rates observed in previous promotions, shoppers are strongly advised to visit their local Lidl stores promptly to secure these coveted items before stock is depleted.
