Apple's Retro Merch: A Blast from the Past at WWDC 2025

Apple's Retro Merch Makes a Comeback at WWDC 2025 Apple's history is full of iconic designs, and its merchandise is no exception. A recent video by Outpump reveals a fascinating story about Apple's past attempts at fashion, highlighting the 1980s employee-only merchandise and the short-lived "Apple Collection" of 1986. The video shows how the current WWDC 2025 merchandise draws inspiration from this vintage collection, particularly the iconic rainbow logo and custom Garamond font. "The strange story of Apple's merch starts in the '80s," explains Outpump in his video, "when shirts were only for employees." He continues, highlighting the 1986 "Apple Collection" and its recent revival. This revival is not just a nostalgic nod to the past, but a clever marketing strategy that taps into the growing interest in vintage Apple aesthetics. The video's success is evident in its high view count and positive engagement. The information presented is well-researched and provides a valuable insight into Apple's marketing strategy and design choices. This makes it a great topic for a media article, appealing to a broad audience interested in technology, fashion, and design.