People Magazine's App Launch Party: A Night of Stars and Hard Work

People Magazine threw a launch party for their new app at the Hotel Chelsea in New York City. The event was attended by many celebrities and featured a performance by singer Saint JHN. The party was a large-scale production, as described by Andrea Lavinthal, Executive Director of Special Integrated Projects: "I think it nearly killed everyone in the process to put on something like that, but totally worth it." The video also includes interviews with other People Magazine employees who share their experiences and perspectives on the event, highlighting the fun atmosphere and the hard work that went into making it a success. One staff member, speaking about Saint JHN's performance, said, "He was excellent." The combination of celebrity appearances, behind-the-scenes insights, and staff testimonials makes this event newsworthy and suitable for a media article.