Romanian Ice Creamery's High-Tech Production: A Behind-the-Scenes Look

Krantz Atelier: A Romanian Ice Creamery's Modern Approach to Production June 3, 2025 - A recent video posted online offers a rare glimpse into the inner workings of Krantz Atelier, a Romanian ice cream producer. The video, filmed by Paul Nicolau (@pescobar.paulnicolau), showcases the modern and clean facility, highlighting the meticulous process from ingredient mixing to final packaging. The video opens with a close-up of ice cream being added to a high-tech ice cream machine. Nicolau's commentary, in Romanian, adds to the authenticity of the experience. He points out the careful attention to detail, emphasizing the quality of ingredients. Later in the video, we see workers diligently labeling containers of the finished product, showcasing the efficiency and organization of the production line. "Ia uite ce farmacie aici!" Nicolau exclaims in one scene, showcasing the cleanliness and organization of the facility. This translates to, "Look at this pharmacy!" highlighting the spotless environment. The video's concluding shots show the various pieces of equipment used in the process, many bearing the Valmar brand. The overall impression is one of precision, cleanliness, and dedication to quality. Krantz Atelier's commitment to quality and modern production methods is evident in Nicolau's video, offering a positive portrayal of a successful Romanian business.