West African Restaurant Uses Short Videos to Drive Online Orders

RestauChezChiro, a restaurant in Côte d'Ivoire, uses short videos to advertise its daily menu. Their latest video features a close-up of a flavorful stew, asking viewers what side dishes they'd choose. The video, uploaded on June 4th, 2025, has already garnered 767 views. While the video itself is brief, it highlights a common marketing strategy used by online restaurants to engage customers visually. The restaurant's website, www.chezchiro.com, is prominently displayed, encouraging viewers to order. This strategy is effective in generating quick interest and driving sales, showing the power of visual marketing in the digital age. The restaurant's success underscores the increasing popularity of online food delivery services.