Ghana Business Owner Highlights Sanitation Challenges, Impact on Sales

Accra, Ghana – June 9, 2025 – A small business owner in Accra is sounding the alarm about inconsistent sanitation practices and their detrimental effects on his business. In a recent video posted online, the man, who wishes to remain anonymous, described the difficulties he faces in maintaining hygiene standards for his business. "I don't know whether they'll buy or not," he said, expressing concern about the impact on sales. The inconsistent sanitation, he explains, creates a negative brand image and discourages customers. His experience highlights a wider problem in Accra, where inconsistent sanitation poses a challenge to many small businesses, affecting both their economic viability and public health. The video has sparked a conversation online about the need for improved sanitation infrastructure and enforcement in Ghana. The hope is that this will lead to better support for small businesses and improved public health.