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From Claire’s to Sephora: The Downfall of Tween Culture
Why are twelve-year-olds cooler than me?!
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The Rise of GRWM: Inside a Popular Beauty Influencer's Daily Routine
In a recent online video, content creator 'anna🤍🎧' (st114k) showcased her 'Get Ready With Me' routine, providing viewers with a step-by-step guide to her daily skincare and makeup application. The video, uploaded on May 30, 2025, features the creator applying a range of products from popular beauty brands such as Rhode, The Ordinary, Dior, and Chanel. This type of content, often referred to as GRWM, has become a significant trend on social media platforms, with creators sharing personal beauty regimens and product recommendations. The video highlights the meticulous process involved in achieving a polished look, from initial skin preparation to the final touches of makeup, reflecting a broader interest in personal grooming and beauty tutorials among online audiences.
