Deep Berry Lips Trend: Influencer Tao's e.l.f. Tutorial Goes Viral

A recent beauty tutorial by popular influencer Tao (taontm) has rapidly gained traction across social media platforms, drawing over 4.3 million views and 363,200 likes since its upload on June 9, 2025. The video meticulously details the creation of a deep berry lip, a rising trend in the beauty world, using readily available products from e.l.f. Cosmetics. Tao guides viewers through the precise application of a lip liner to define and shape the lips, followed by a generous layer of a complementary lip gloss, resulting in a vibrant and glossy finish. This content exemplifies the powerful influence of digital creators in shaping consumer preferences and disseminating beauty techniques. "Videos like Tao's not only showcase new products but also empower individuals to recreate professional looks at home," commented Sarah Jenkins, a beauty industry consultant. "The sheer volume of engagement indicates a strong public appetite for accessible, high-quality makeup demonstrations that focus on specific trends and brands." The tutorial's success underscores the ongoing shift towards influencer-led marketing and the importance of visual, step-by-step guides in the beauty sector, making it a significant piece of content within the digital beauty landscape.

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