From factory to FYP: how supply chain content is winning online
Discover how brands are turning supply chain content into social media gold while building trust and driving customer loyalty.
New York City, NY – Betty Jo's Ice Cream, a local female-founded brand celebrated for its visually appealing and flavorful pints, has officially expanded its retail presence. The highly sought-after ice cream is now available at Pop Up Grocer, offering consumers a more accessible way to purchase their unique creations. Previously, customers had to pre-order pints weeks in advance, with only one flavor released per month. This new partnership significantly streamlines the buying process. The Pop Up Grocer currently stocks three distinct flavors: Sweet Cherry Pie, featuring vanilla ice cream swirled with cherry jam and buttery pie crust pieces; Coney Island Queen, a vanilla base with handmade waffle cone bits, chocolate, and sprinkles; and the fan-favorite Millionaire Shortbread, a rich caramel ice cream with chocolate ribbons and shortbread bits. A local food reviewer, known as 'thecarboholic,' expressed enthusiasm for the new availability, stating, "I've been wanting to try Betty Jo's for a few months now and am so glad that it's finally easier to do so and think that this is some of the best ice cream the city has to offer." While noting the ice cream's whipped and airy texture, the reviewer emphasized the richness of the flavors and the exceptional quality of the mix-ins as key differentiators. Details on restocking frequency can be found on the respective Instagram pages of Betty Jo's Ice Cream and Pop Up Grocer.
Discover how brands are turning supply chain content into social media gold while building trust and driving customer loyalty.
