Car Buying Hack: Ignore Invoice Price, Negotiate the Best Deal

Car Buying Tips: Why Invoice Pricing Doesn't Matter In today's competitive car market, many consumers focus on the invoice price as a benchmark for a good deal. However, this approach may be misleading. A recent video by personal car buying advocate, Delivrd, highlights this point. Delivrd recounts successfully negotiating a Toyota Tundra purchase for $7,500 below the invoice price. "What a dealership owns a car for doesn't matter," Delivrd explains, "What matters is what they're willing to sell it for." This approach emphasizes using market competition and negotiation skills to secure the best possible price. The video showcases a real-world example of this strategy, illustrating how potential buyers can leverage market forces to their advantage. While the video's success might be unique, it underscores the importance of negotiation and considering alternative approaches to traditional car buying strategies. The video concludes with the advice to focus on the final selling price and use competition to drive the price down, regardless of the dealership's cost.