Claribel, emprendedora ferretera de Huacho: “En mi ferretería damos una excelente atención”
Emprendedora abrió su negocio en Huacho y sigue creciendo en la venta de herramientas, accesorios eléctricos y material de construcción.
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Peruvian Woman's Hardware Empire: From Humble Beginnings to Multi-Store Success
Huacho Hardware Store Owner's Success Story: From 6,000 Soles to Five Sales Points In the bustling town of Huacho, Peru, Claribel's hardware store stands as a testament to perseverance and entrepreneurial spirit. Starting her business in 2011 with a mere 6,000 soles, Claribel has built an impressive enterprise, now boasting four delivery trucks and five separate sales points. Her journey is a compelling narrative of hard work and smart business decisions. "I started my business in 2011 with a small capital," Claribel recalls. "But with the support of my father, who is a construction master, and by focusing on building strong relationships with suppliers, I managed to grow steadily." Claribel's success is not solely attributed to her father's guidance. Her focus on customer service and competitive pricing through strategic partnerships has been key to her growth. She emphasizes the importance of understanding customer needs and providing excellent service to foster loyalty. The video also shows Claribel's team of women working together in her store. This collaborative aspect further underscores her success and provides a positive example of female entrepreneurship in Peru. Claribel's story is an inspiration, demonstrating that with determination, strategic planning, and a commitment to customer service, even a small initial investment can blossom into a thriving business.
