Unequal Representation: Artist Critiques Media's Focus on Virality

In a short video posted on May 30th, 2025, an artist known only as Yojance voiced concerns about the current state of media representation for musicians. Yojance, based in the US, argued that the emphasis on virality overshadows the achievements of artists with established careers. "They only want viral people, to get views," he asserted, expressing frustration with the lack of support for those with a proven track record. This sentiment reflects a growing debate within the music industry, highlighting the challenges faced by artists seeking equitable exposure in the digital age. While Yojance's video lacks specific examples, it raises an important point about the need for a more balanced approach to media promotion, ensuring that all artists have a fair opportunity to showcase their talent.