Lego's Bluey Sets: Adult Fans Divided Over Design Choices

Lego's New Bluey Sets Spark Debate Among Adult Fans Australia - The recent release of Lego's Bluey play sets has ignited an online discussion among adult fans of the popular children's show. Many expressed disappointment with certain design choices, particularly the simplified Lego characters lacking tails and a house design that deviates from the show's aesthetic. The video features interviews with several Australian adults who share their opinions on the Lego Bluey sets. One interviewee stated, "I think it looks more like Batman than Bluey." A Lego Group designer, Roberta Cardazzo, addressed the criticism. She explained that the design choices were intentional and made with the target audience of preschoolers in mind. The simplified design makes the Lego figures easier for young children to manipulate and play with. The designer's comments highlight the importance of considering the intended user when creating toys, even if it means deviating from the original source material. This emphasizes a thoughtful approach to product design for different age groups.