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WATCH: Penneys shoppers scramble to get their hands on popular Christmas pjs set
There was a stampede in Penneys earlier today as shoppers made sure they got their hands on the new Christmas pyjamas range.
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Shoppers Descend on Primark in Frenzied Rush for Christmas Pajamas
A recent viral video has captured a chaotic scene inside a Primark store in Ireland, showing a large crowd of shoppers aggressively vying for Christmas-themed pajamas. The footage, uploaded on October 22, 2025, depicts individuals pushing and reaching over display racks in a frenzied attempt to secure the popular seasonal items. The video's author, known as "Brunette_af," expressed astonishment at the intensity of the situation, stating, "I'm dying yall, what's up with everyone going crazy for some Christmas pj's." This sentiment reflects a broader public reaction to the extraordinary consumer behavior witnessed. Security personnel in high-visibility vests were visible throughout the aisles, attempting to manage the considerable crowd and maintain order amidst the palpable excitement and competitive atmosphere. The incident highlights the intense consumer demand for certain trending products, particularly during the lead-up to the holiday season, and the significant role of social media in amplifying such shopping phenomena. Eyewitnesses described the atmosphere as a "near-stampede" for the coveted sleepwear, with some shoppers reportedly expressing frustration over the limited stock and aggressive tactics employed by others. This event serves as a stark illustration of the lengths consumers will go to acquire popular items, often fueled by viral trends and the perceived scarcity of products.
