Belarus Online Store Uses TikTok to Showcase Summer Dresses

Minsk-based online clothing store "Odezhda Belarus Nizkie Tseny" promotes summer dresses via TikTok. The store, known for its affordable prices and same-day delivery within Belarus, recently posted a short video showcasing a line of summer dresses. The 30-second video features a model demonstrating the dresses, with text overlays providing pricing (38 rubles) and size information (52-60). According to the video's description, the dresses are made from staple fabric. Although the video is primarily an advertisement, it highlights the growing use of TikTok for e-commerce in Belarus.