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    SKIMS's New 'Faux Hair Panty' Ad Sparks Conversation with Retro Game Show Theme

    SKIMS, the shapewear and clothing brand founded by Kim Kardashian, has once again captured public attention with its latest marketing campaign, a retro-themed advertisement for its new "Faux Hair Panty." The campaign, launched on October 14, 2025, features a parody of a vintage game show titled "Does the Carpet Match the Drapes?" The ad showcases a host introducing three female contestants, each holding a question mark sign. The host then poses the suggestive question, "Does the hair up there match the hair down there?" to the audience, followed by pixelated reveals. The commercial concludes by presenting the "SKIMS Faux Hair Panty: The Ultimate Bush." This provocative approach is consistent with SKIMS's history of boundary-pushing advertisements, which often leverage humor and suggestive themes to generate buzz. While the ad's playful tone aims to engage consumers, it also sparks discussion about body positivity and the evolving landscape of intimate apparel marketing. Critics and fans alike are weighing in on the brand's audacious strategy, highlighting the effectiveness of controversial campaigns in today's digital media environment. The brand's ability to consistently create viral content underscores its significant influence in the fashion and marketing industries.

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    EVOKE
    9 days ago

    'Insulted' Louise Duffy blasts Kim Kardashian over pubic hair thong

    Louise Duffy has taken aim at Kim Kardashian's latest Skims venture and says women 'should be insulted' hear hear!

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    Metro
    9 days ago

    Kim Kardashian’s merkin thongs aren't the pro-bush battle cry they seem to be

    SKIMS hairy thongs are already completely sold out in the UK.

    Cover
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    Her Campus
    10 days ago

    The SKIMS Pubic Hair Underwear Has The Internet Collectively Losing It

    No, it's not April 1.

    Cover
    11 days ago
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