
Doña Jessica, ferretera de Chorrillos: “Dejé la confección para dedicarme a la …
Mamita emprendedora estudió Confección Textil, pero encontró su verdadera vocación entre fierros y cemento. Asegura que se ha ganado el cariño de sus…
Chorrillos, Peru – Jessica, a 47-year-old Peruvian entrepreneur, has forged an inspiring path from the textile industry to leading a thriving hardware business. What began as a temporary support role in her family's hardware store in Chorrillos has blossomed into her true vocation. Jessica, who initially studied textile manufacturing, found herself embracing a new challenge in the construction materials sector. She diligently acquired knowledge about various products, including iron, cement, and bricks. Through her dedication, the business experienced significant growth, expanding its operations from selling basic items like nails and pipes to dispatching over 150 bags of cement daily. Her leadership was put to the test when the family partnership dissolved, leaving her to navigate the business independently. Despite initial fears, Jessica, with the unwavering support of her husband, persevered. She strategically invested in essential equipment, starting with a cargo motorcycle, then a dump truck, and eventually a mini-loader, further enhancing the store's capabilities. Today, Jessica remains actively involved in the day-to-day operations, personally attending to customers. She attributes her success to her kind and approachable demeanor, believing that her personal touch is what truly sets her business apart. Her journey serves as a powerful testament to the spirit of entrepreneurship, highlighting the impact of hard work, humility, and passion in building a successful enterprise.
Mamita emprendedora estudió Confección Textil, pero encontró su verdadera vocación entre fierros y cemento. Asegura que se ha ganado el cariño de sus…