TikTok's Algorithm: Trends Trump Originality?

TikTok Trends vs. Original Content: A Creator's Dilemma In a recent TikTok video, creator vanna (@vannaaiub0) highlighted the challenges faced by many content creators in gaining traction on the platform. Filmed from her car in the US, vanna shared her experience of a photo trend generating hundreds of views within a short period, while her own original videos remained stagnant at around 200 views. "It's ridiculous," vanna stated, expressing her surprise at the disparity. "I've tried all sorts of content, but nothing seems to work as well as hopping on a trend." Her experience underscores the complexities of the TikTok algorithm and the pressure on creators to balance originality with trend participation. Vanna's video sparked a discussion on the platform about the best strategies for content creation. Her relatable struggle and candid reflection make it a valuable case study for aspiring creators navigating the competitive landscape of social media.